This week is Comic-Con, the annual geek fest in San Diego and a gathering of all things related to the comic book industry. In honour of Stan Lee, the revered Marvel Comics editor writer, this post looks at how his management style revolutionised the creative process at Marvel and how we can use the same method to manage our own teams more … [Read more...]

“Don't become a wandering generality. Be a meaningful specific.” ~Zig Ziglar Niche, niche, niche. If you are a networker you will hear this a lot. And it's great advice. Niching - or catering to a niche market - is simply being very specific about who your target customers are and focusing on providing a product or service which … [Read more...]